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We used social to make opting into Lenovo marketing a no-brainer.

 
 

We made B2B Marketing human.

Lenovo wanted to bring more leads in for their B2B services and products in the fields of Government, Health, Business, and more. We helped them to understand that the IT decision-makers they want to reach are more than just their jobs. They’re walking, talking people with their own thoughts and a shared interest in technology. Humanizing the brand’s approach to social media led to increased engagement and higher lead generation potential.

Client:

Lenovo

Services:

Strategy

Creative